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(Attention: The following points are not covered by the video. It is better for you to watch the video or listen to the MP3 first and try to take notes on your own. Then you may check here to get more details. )
1, No one can avoid being influenced by advertisements.
Advertisements always exert influence on everybody.
No one ,avoid, 双重否定
No students can avoid being influenced by their teachers
2, Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us..
让步状语从句,though, although,as引导让步状语从句,句子要采用倒装形式( adj. / adv. / n. / v.用在as之前)
1.adj. + as + 主语+ 谓语
Rich as he is, he is not happy.
Tired as I was, I try to help them.
2.adv. (much ) + as + 从句
Much as I like you, I will not marry you.
Much as I hate do it, I must stay home and study English.虽然我不愿意这么做,但我今晚必须呆在家里学习英语。
3.v. + as + 主语 + 助动词
Try as they may, they will never succeed.即使他们很努力,但他们不会成功。
Object as my parents may, I decide to do it.不管我父母怎样反对,我都决定要这样做。
3,In their efforts to persuade us to buy this or that product,
effort
1. n. (U) 努力,竭尽全力 (需要花费脑力和体力的事情)
Eg.: It took a lot of effort to lift the box.
A great deal of effort has gone into this exhibition.
2. n. (C) 努力,竭尽全力 make every effort
Eg.: We are making every effort to study English.
in one’s effort to do:为了干好某事,在干好某事的努力过程当中
Eg.: The company is selling off some of its buildings in their efforts to save money.
In their efforts to learn English well, they spend a lot of time.
4, advertisers have made a close study of human nature and have classified all our little weaknesses.
make a close (careful ) study:对什么做了仔细的研究
Advertisers make every effort in order to sell their products
5, Advertisers discovered years ago that all of us love to get something for nothing.
get something for nothing ( free ): 免费得到…….
6, They devise hundreds of competitions which will enable us to win huge sums of money.
enable sb. to do: 使某人能够做某事
Eg.: Hard work will enable you to pass the examinaiton, otherwise, no way.
7, Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
make it possible for sb to do sth 使……可能
Eg.: His fwe material possessions make it possible for him to move from place to place with ease.
The money he won made it possible for him to make a tour around the world
8, The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory.
responce = reaction: 反映
before long = soon, shortly
biscuits of all shapes (sizes ), shoes of all sizes
9, It seemed certain that this would win the prize.
.It seemed certain that...
注意:用it 做形式主语表示肯定时,要用certain,而不能用sure.
We are sure / certain...
It is certain...
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